Proven E-Commerce Experiences
The Marketing Newbie is solely dedicated to making your eCommerce brand globally desirable by inculcating result-driven marketing strategies to rightfully structure and position your brand to its target market while building brand presence, promotion, and user retention. We invest in setting up accurate Email marketing flows and campaigns your brand needs to stay relevant in today’s competitive business market, ultimately leading to more revenue growth.
OUR MISSION
To deliver result-driven email marketing campaigns and strategies to business owners. We are personally invested with the brands we work with. It is our goal that business owners, especially in Africa, harness the full potential of eCommerce marketing
OUR VISION
Our Vision is to raise more African owned businesses to compete on a global level with email marketing and unique marketing strategies. Marketing is fundamental to every business, we are dedicated to teaching business how to best to harness its full potential.
CORE VALUES
INTEGRITY
Transparency and integrity are most important when dealing with clients and our team members. With trust comes more responsibility, and it is our mission to make sure our clients trust the result we can offer their company.
INNOVATION
At TMN, we are constantly learning new technologies, courses, and reports to improve our skills. It is important to incorporate fresh ideas with existing techniques for better results..
LEADERSHIP
TMN strives to be the best; It is our priority that strategies and project implementation set our clients as leaders in their respective industries.
INTENT
The Marketing Newbie has only three intentions alongside helping clients to achieve success on a global level. We have an intention to win and this is seen in all projects executed by us.
INTENT TO WIN
INTENT TO EXECUTE
INTENT TO PLAY THE LONG GAME
SERVICES
ABOUT THE FOUNDER
Utibe Ayi is the founder and lead strategist at The Marketing Newbie. Over the last 6 years, Utibe has had extensive first-hand experience across the business spectrum, including retail, apparel manufacturing, and content production.
She started her career in sales and moved into Marketing while working for brands such as Pattern Brands, Seoul box, Andrea Iyamah, BellaNaija, Consolidated Media Associates. etc
In 2021, Utibe started The Marketing Newbie to help retail companies establish automated marketing as a means to increase revenue and build brand loyalty.
“The Marketing Newbie is on a mission to set up and teach African businesses the importance of email marketing for revenue generation.” Utibe Ayi
Utibe is also the founder of Flames and Spice, an emerging food product brand.
REVIEWS
“Utibe is an excellent leader and manager of people. I’ve seen her handle high pressure situations with grace, always delivering value with every project set before her. As a production manager, she has strong negotiation skills that ensure that the client gets the best price for whatever external service they may need. She is a great marketing manager with knowledge of intricate technical details that affect how a product is perceived.”
ESOSA ZION
ANDREA IYAMAH
“It was a pleasure working with the team, The process was done well so I can’t suggest any better.”
FOUNDER & CREATIVE DIRECTOR
JEWEL JEMILA
“She is a result-driven, experienced and efficient team player. Constantly delivering results per excellence. That’s Utibe’s way. Besides being a joy to work with, Utibe is a take-charge person who is able to present creative solutions to complex problems and communicate the benefits to the company. She learns quickly and I would have no doubt about working with Utibe once again in the future.”
AYOOLA OGUNYOMI
HEAD OF MEDIA AND MARKETING, PATRICIA